Inception
As a musician, not a professional but a lover, he knew every professional musician uses a metronome. A metronome device is an excellent tool for musicians, but it has a very annoying click sound. The idea was to create a wearable device that could help musicians be in the right beat, without the classic metronome’s negatives.
Career milestones
As a marketing student and a music lover, he had the best tools in his hands to make his dream come true. Together with his partner, he started combining elements to create the device. When everything seems to be ready, their friends told them their first feedback. It was a great idea with terrible results! Florian and his partner started thinking of solutions and correcting the problems, and after a while, they had their prototype. An Asian investor and an Asian product manufacturer were the final steps before their device comes come to life.
Today
He lives in Hong Kong, and his company has built the world’s first wearable smart vibrating metronome, the Soundbrenner. His next goal is to upgrade the device with more advanced features and provide musicians more tools to help them with their music passion.